How many emails do you send and receive a day?
Having an email signature is like an electronic business card as all your contact information will be on every email that you send.
It is a free and easy way to promote your business.
Items to include in your email signature are:
- Job Title
- Company Logo
- Contact Details; Telephone number, Mobile number, Address
- Social Media; Facebook, Twitter, LinkedIn, Pinterest, Google+, Instagram
- Email disclaimer
You can also include a specific call to action on your email signature such as:
- Sign up to our newsletter
- Read our latest blog
- Like our Facebook page
- Follow us on Twitter
You can insert hyperlinks so that people will be taken directly to the page you want.
Outlook enables you to create multiple signatures which is handy when you are supporting different clients.
It is a good idea to set the default signature for new messages and replies/forwards to none. This will enable you to manually insert the correct signature before sending your email.